How to improve usability and increase website conv

For an online business to be successful, you need a serious conversion. However, it is impossible to improve the usability of a site without feedback from visitors. It is with the help of the heatmap https://www.plerdy.com/heatmap/ that you can effectively interact with customers on the site. It records basic information about the activity of visitors. In fact, no other way of displaying data is as clear and accurate.